Some people have piles of old leads. Maybe, they are generated the leads from some marketing or maybe they bought a leads list. Or maybe, they have a stack of business cards of people that they connected with at networking events.
They might not be sure how they even got the leads but they would still like to prospect them for their network marketing business.
What’s a good way of contacting these old leads?
Heads up: If you want to know how to really step into someone’s world then get the free audio download of “Network Marketing Questions That Work.” You’ll be able to steer the conversation and get. I right prospects to chase you and WANT to know more details about your business.
1. Calling Business Cards
If you stumble upon a business card or 2 (or even a big stack of them) when you are cleaning out your office or checking your pockets for dry cleaning, you can call these leads and prospect them.
I used to have difficulty with calling these leads because I didn’t know how to start the conversation but I learned this simple script while listening to a podcast.
Let’s pretend we are calling Bob and he is a mechanic:
Is this Bob?
This is Kenny, I was cleaning out my desk and saw your business card, I don’t recall how we even met. I wanted to reach out to you because we work with a lot of mechanics (or whatever profession his business card says he is). Just curious… are you at all open to a side project if it didn’t interfere with what you are currently doing?
It a simple script and it’s designed to see if your prospect is even open or if the timing is right in their life for something new. If they are open then continue with the conversation. If they aren’t open, it’s not about you, the words you said or how well you said them. They just aren’t open and you are free to talk with the next person.
Now you have something to do with all of the business cards that you collect at networking events.
2. Generated Leads
Maybe you generated some leads through marketing or bought a list of leads. Calling these people is also a matter of seeing if they are open.
In this example you generated leads of people that want to lose weight.
Bob, my name is Kenny at one point in time, you expressed interest in in losing weight are you still interested in that?
Alter the script according to how the lead was generated.
At one point, you expressed interest
– in making some extra income.
– in saving money on utilities
– in traveling on bucket list vacations.
Are you still interested in that?
Now you have 2 Simple But Effective scripts that you can use for calling your old leads.
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