Virtual Business Ownership - - Marketing The Best You

When you think of the word “marketing”, most people automatically associate the term with a business, however, in this article it will be associated with you, the virtual business owner.

Now picture this, Zipgirl is attending a network gathering and someone walks up to her and says “Hi there, my name is ABC and I represent XYZ company” Zipgirl responds, pleased to meet you, my name is Zipgirl and I work from home. Well, ABC simply nodded and walked away. Would you have done the same as ABC? Did Zipgirl say enough to attract your attention or enough to make you want to stay and listen? I think we both agree in a resounding NO.

To often times when we are asked who we are and what we do, we short change ourselves by not marketing the best in ourselves. How can I do it better you ask? Below are some questions that will help you to identify your marketing strengths as well as your challenges:

- Can you describe your personality in just five words?
- Are you totally committed as well as passionate about what you do?
- Are you always optimistic about what you do in spite of the challenges you face?
- Are you happy doing what you do?
- What’s unique about your service or product?
- What type of energy do you release when you talk about your business? Do you leave people fascinated and wanting to learn more or bored and uninterested?
- When out promoting your business, what does your outward appearance say about you? Do you walk with your head down? Do stay cooped in the corner of the room or are you out in the crowd taking charge, meeting people with a smile, standing tall and bringing out the best in those you meet?

Next, I’ll share with you some tips on how to market the best in you:

- Always present a pleasant smile, whether on the telephone, in person, in email or even in a fax (SMILE)
- Do what you love (you’ll be more fulfilled)
- Dont try to be the jack-of-all-trades (you do everything and anything) rather, specialize (promote the one thing or area you do best)
- Be unique (original)
- Always be professional
- Always be yourself
- Always express a sense of passion in what it is you do
- Always explore ways to enhance yourself (personally, professionally, and/or spiritually)

As you can see, marketing the best you is more than just selling or promoting your business and it’s products or services. As a business owner, you are in most cases the business (when people meet you, they are immediately exposed to the quality of your service or product). In the virtual world however, people won’t necessarily meet you face-to-face but they too are exposed to the quality of your service or product. How? Through your website, telephone conversation, and/or via email responses.

In closing, remember this, first impressions are everlasting, so when given the opportunity always remember to market the best in You…

To learn more about the Virtual Business Owners Initiative go to: www.vsscyberoffice.com.

Now picture this, Zipgirl is attending a network gathering and someone walks up to her and says “Hi there, my name is ABC and I represent XYZ company” Zipgirl responds, pleased to meet you, my name is Zipgirl and I work from home. Well, ABC simply nodded and walked away. Would you have done the same as ABC? Did Zipgirl say enough to attract your attention or enough to make you want to stay and listen? I think we both agree in a resounding NO.

To often times when we are asked who we are and what we do, we short change ourselves by not marketing the best in ourselves. How can I do it better you ask? Below are some questions that will help you to identify your marketing strengths as well as your challenges:

- Can you describe your personality in just five words?
- Are you totally committed as well as passionate about what you do?
- Are you always optimistic about what you do in spite of the challenges you face?
- Are you happy doing what you do?
- What’s unique about your service or product?
- What type of energy do you release when you talk about your business? Do you leave people fascinated and wanting to learn more or bored and uninterested?
- When out promoting your business, what does your outward appearance say about you? Do you walk with your head down? Do stay cooped in the corner of the room or are you out in the crowd taking charge, meeting people with a smile, standing tall and bringing out the best in those you meet?

Next, I’ll share with you some tips on how to market the best in you:

- Always present a pleasant smile, whether on the telephone, in person, in email or even in a fax (SMILE)
- Do what you love (you’ll be more fulfilled)
- Dont try to be the jack-of-all-trades (you do everything and anything) rather, specialize (promote the one thing or area you do best)
- Be unique (original)
- Always be professional
- Always be yourself
- Always express a sense of passion in what it is you do
- Always explore ways to enhance yourself (personally, professionally, and/or spiritually)

As you can see, marketing the best you is more than just selling or promoting your business and it’s products or services. As a business owner, you are in most cases the business (when people meet you, they are immediately exposed to the quality of your service or product). In the virtual world however, people won’t necessarily meet you face-to-face but they too are exposed to the quality of your service or product. How? Through your website, telephone conversation, and/or via email responses.

In closing, remember this, first impressions are everlasting, so when given the opportunity always remember to market the best in You…

To learn more about the Virtual Business Owners Initiative go to: www.vsscyberoffice.com.

ABOUT THE AUTHOR

The Truth

“If we all worked on the assumption that what is accepted as true were really true, there would be little hope for advancement.”~ Orville Wright

Start Manifesting

“Whatever is manifesting in our lives right now is due to the seeds we have planted in the past days, weeks, months and years.” ~Susan Sly

MLM - The Water Hyachith

From The Slight Edge by Jeff Olsen

The Water Hyacinth is a beautiful plant, delicate-looking plant with lavender or purplish blue flowers that you find floating on the surface of ponds in warm climates around the world. It is one of the most productive plants on earth and its reproductive rate has astonished botanists and ecologists for years.

It colonizes by doubling itself and sending out short runner stems that then become daughter plants. If the surface of the pond remains still and undisturbed it may cover the entire surface of the pond in just 30 days, this phenomenon.

On the first day you won’t even notice it, on day fifteen it may cover only a square foot, and on day twenty, two thirds of the way through the month it may be the size of a child’s life raft floating on the surface of the pond.

On day twenty nine half the surface of the pond is still open water, but by day thirty the entire pond has been covered by a blanket of water hyacinth. You will not see any water at all.

What will you do on a daily basis to grow your business?

401K and Real Estate Investing - A Simple Wealth Strategy

Here?s a simple wealth strategy you can easily implement by using your IRA or 401K and real estate investing.

Step One- Roll your funds into a self-directed IRA (Individual Retirement Account)

The first thing you need to do in order to combine your IRA or 401K and real estate investing is to roll your available funds over into a self-directed IRA. This is nothing more than a regular IRA account administrated by a company that allows you to determine specifically how and where the money is invested.

A Self-directed IRA, also known as a Checkbook IRA, allows your funds to be placed into a checking account, giving you far more flexibility and ?liquidity? than with typical retirement accounts. You can then use the funds by simply writing a check, combining your IRA or 401K and real estate investing.

There are several sources and providers of self directed IRA accounts. Use online search resources for assistance in locating them. One such company, highly respected for combining your IRA 401K and real estate investing, is Equity Trust Company.

Step Two- Determine your investing criteria

Before you start using your IRA or 401K and real estate investing together, it?s important to think through your investing criteria. What kind of real estate investor do you want to be? Do you have the temperament and financial resources to hold and rent property, or are you better suited to quick-turn real estate? Does rehabbing suit you, or are pretty houses more in keeping with your skills and abilities?

These are vitally important questions, and the time to ask and answer them is before you start using your IRA or 401K and real estate investing.

There are lots of online resources for helping you make these kinds of decisions. I?ve written another article that can help you determine which type of investing is right for you. You can find it at Best Income Opportunities.

Once you?ve determined the type of investing you?re suited for, you?ll know what types of properties fit that criteria, and you?ll be ready to start using your IRA or 401K and real estate investing.

Step Three- Locate a property that fits your investing criteria

Now is the time to hunt for properties that fit the investing criteria you?ve established for yourself. When you?re just beginning real estate investing. I would stick to single family homes and small multi-units (1-5 units). Leave the larger apartments and commercial properties until after you?ve gotten your feet wet in IRA / 401K and real estate investing.

Find and work with a good Realtor who can help you locate properties that work for you. Look for value in your real estate investing? in other words, buy for well under retail. Buying value is the secret to success in this business, and builds instant equity.

Step Four ? Let your Account Administrator walk you through the first few transactions

The companies that administrate self directed IRA accounts know their business well. They have a vested interest in helping you succeed with IRA or 401k and real estate investing. Make use of their expertise and let them hold your hand through the first few purchases you make. They will help you avoid landmines you would never see otherwise.

You will need to follow the specific rules for IRA or 401K and real estate investing, and one of those rule is that all monies paid related to your property must come from the self-directed account. That means that every expense, no matter how small, must be written out of your self-directed IRA checkbook. Also, the property must be bought, sold, and held under the self-directed IRA.

You can see from these two examples that the rules can be complicated, although not so complicated that you should let it stop you from investigating this exciting and lucrative investing niche. After all, by combining your IRA or 401K and real estate investing, you can watch your nest egg grow exponentially, while avoiding the tax man?s big bite.

That?s it? four simple steps to building wealth using the incredibly powerful combination of your IRA or 401K and real estate investing. As it says on the shampoo bottle in your tub? lather, rinse, repeat!

Now, go make more offers!

Small Business Ownership and Whole Business Accommodations

Self-employment is never easy, and there are increased challenges when the business owner has disabilities. Business owners with disabilities need to find ways to operate their businesses successful in a competitive environment.
Small Business Ownership and Whole Business Accommodations; By Alice Weiss Doyel; BOLD Consulting Group, LLC

This article contains excerpts from No More Job Interviews! Self-Employment Strategies for People with Disabilities, by Alice Weiss Doyel (2000). Used with permission of the publisher, Training Resource Network, Inc.

Even when the economy was strong, three-fourths of the people with moderate to severe disabilities remained unemployed. Not surprisingly, many people with disabilities see small business ownership as their chance for economic self-sufficiency.

Self-employment is never easy, and there are increased challenges when the business owner has disabilities. Business owners with disabilities need to find ways to operate their businesses successful in a competitive environment. A few years ago I saw my own disabilities become more severe. I knew that I needed to find ways to run my company more effectively. My years of experience as a small business consultant helped me develop the concept of Whole Business Accommodations. I realized that as business owners with disabilities, we must create workplace accommodations which take into consideration the success of our entire business.

Whole Business Accommodations permeate the full scope of the business.

* Operations planning should include accommodations for the owner’s disabilities. These accommodations are not just for the physical attributes of the office, e.g., access, furniture, equipment. These accommodations should take into consideration the people who will be part of the business, or closely associated with it. Whether they are business partners, associates, employees, vendors, family members or support providers, these people are an integral part of making the business work. Their roles in supporting the business owner with disabilities must be integrated into their business functions through the business planning process.

* Marketing capabilities are often affected by the owners disabilities. Determining potentially effective marketing approaches during business planning will allow the company to test and determine the best ways to reach and sell to customers. Some people with disabilities believe that an Internet website is the answer to their marketing challenges. However, the Internet should almost always be used as a secondary marketing approach. There must be direct marketing either by the owner with disabilities, by other company owners or employees, or by sales representatives in order to create a successful marketing effort. * Financial planning is a challenge for business owners with disabilities. Many people with disabilities have few assets of value to help secure a business loan. They may have lived for years in poverty, unable to establish a sound credit record. They may have poor credit due to an unexpected health emergency or accident that created large medical expenses at the same time that they were no longer able to work. Micro-loan programs are a resource for small business owners with disabilities who have viable business plans for start up or existing businesses. These programs will take into consideration disability-related financial limitations and credit problems. Some Whole Business Accommodations are free while others may be quite expensive. All accommodations must meet the same financial test as any other business expense: 1. Can the Whole Business Accommodation be paid for? 2. Is this an effective use of limited company funds? The following are specific examples of Whole Business Accommodations which are consistent with best business practices:

* Creating an accessible office. Many accessibility methods are free or inexpensive, e.g., arranging office furniture and equipment for the greatest ease of use, telephones with easy to read displays and/or large keys, speakerphones or head sets, open storage shelving for easy access, keyboard and mouse that fits the owners physical needs, free Microsoft accessibility utilities, and tables and desks with comfortable wheelchair access. Good office design saves time and energy that the business owner can put into the business. * Including alternative means of transportation in the business plan, e.g., hiring a part-time driver, finding volunteer drivers such as family members or friends, determining effective methods for using public transportation and/or taxi services, and teleconferencing instead of in-person meetings. Business owners with disabilities can host meetings in their own offices, minimizing the need for transportation.

* Using company business policies that protect business owners with disabilities from working in a manner adverse to their health. Developing these policies requires the owner to evaluate and determine the most effective means of running the business. This analysis leads to more effective and profitable management of the entire company.

* Creating a positive, supportive work culture for the business. This includes a culture that values everyones abilities and supports the concept that disabilities do not decrease a persons humanity or value . . . that for many people, the challenges from their disabilities are a means for personal growth. This work culture will be a positive environment for all employees who share these values.

* Hiring a full-time or part-time employee who does work that is difficult or not possible for the business owner. This is a common practice in all businesses; however, here the focus is on assisting in the area of the business owners disabilities. The same employee can serve other functions for the business, bringing more capabilities to the company.

* Partners are often used to create a company where the owners have complementary business or technical skills. Business owners with disabilities can find partners with the skills, time, or energy to compensate for their disability needs.

* Creating alliances with other companies is often an excellent strategy for business owners with disabilities. It allows them to provide a variety of services or products through their alliance partners, while limiting the size of their business and the number of employees they manage. In summary, business owners with disabilities report a wide range of positive experiences when they use Whole Business Accommodations to run their companies more effectively. Whole Business Accommodations are powerful tools for success in business and for success in living a complete and satisfying life.

About the Author

Alice Doyel is the founder of BOLD Consulting Group: where she heads the consulting practice specializing in operations management for small businesses. Also, she is a national speaker, consultant, and advocate on self-employment for people with disabilities. Alice wrote the book, No More Job Interviews! Self-Employment Strategies for People with Disabilities.

Real Estate Investing: Protecting Your Assets

Real estate investing can provide you with positive cash flows, tax benefits and the satisfaction of having impacted your life positively. Just like in any other business, in real estate investments too, there are intricacies that are personal to it, and can cause negative impacts if ignored. Many first time real estate investors make the mistake of investing their hard earned money without understanding, and thereby risking their investments. There is a need in real estate investing of protecting your assets.

Avoiding the Errors:

It depends on why you are investing in a particular property. Do you intend to hold it for a long period, or do you intend to turn it around for selling at the earliest? Let us look at some of the errors that certain investors make, which you need to avoid to protect your assets, and ensure excellent returns on your investments.

Check the Property:

Do not get sucked into the excitement of investing in a real estate property. There are rampant claims of high return on investment in the real estate business. Check the condition of the property, and how much modifications, renovations, etc will be required. Ensure you have a right real estate agent who will not overlook all the seemingly insignificant but important details.

Inspect Thoroughly:

Have a professional inspector thoroughly check the property. You need to exercise sound business judgment, as you are ready to invest your hard earned money. If it is a rental property, check with the tenants regarding pest problems, structural damage or any reoccurring problems.

Check All Documents:

Documents involved in a property can be overwhelming: building permits; zoning laws; rental and lease applications (in case of rental property); underlying loan documents; CC&Rs (covenants, conditions and restrictions); by-laws; title policies; inspection reports; purchase contracts; insurance; the list is never ending.

Cash Flow:

If your real estate investing is in a rental property, you intend to hold on to the property for a longer period, as much as 15 to 20 years. You will need to ensure cash flow to take care of your property, vis-?-vis the property?s maintenance, repairs, improvements, etc. There will be times when your rental property will be vacant and not earning you a rental. You still need to have cash for the upkeep of your property.

Short Duration Investing:

If you plan to invest in a real estate property for a shorter duration, you may not feel the need to invest heavily on improvements etc. Sometimes, short duration investing could be risky, as the property may lose in value. Generally, property prices appreciate over longer periods.

To help you in real estate investing, there are professionals available, online as well as offline, who can guide you in protecting your assets.

Video- “That is why you fail.”

Watch the whole video even if you are not a Star Wars fan. It teaches the power of beleif.

BABY STEPS LEAD TO AVALANCHES

“Most people have attained their great success just one step beyond their greatest failure.” ~ Napoleon Hill

Obstacles

“The obstacles in life are meant to make you better not bitter.”~Jeff Compton

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