MLM Recruiting Secrets
Do you have trouble convincing people to join your team?
I’ve been getting emails from people all around the world.
It doesn’t matter what continent they are on many of them are asking the same question.
I’m in India (or Morocco, or Nigeria or small town USA, or Dubai or Mexico or Chile or some other country) and MLM isn’t popular where I am how do I convince people to join my team?
I used to ask this question. I wanted to learn how to convince people to join my team. So I studied and I practiced and prospect until I really good at overcoming objections and recruiting. I learned how to overcome every objection and my closing rate became very good. That’s what I wanted.
Or at least that what I THOUGHT I wanted.
Hard selling for a one time sale is different. You sell, you overcome objections, they buy, you get a commission and you never see them again. If they are happy with the sale, they might come back and buy something else from you and they may recommend you to other people. However, if you hard sell someone and they are unhappy with the sale (because you tricked them or bullied them into buying) then they don’t come back and they don’t recommend you to anyone else and you will never see them again.
The trouble with getting really good at closing and hard selling in the Network Marketing Profession is that you recruit a lot of people that will end up quitting. There are some people that you just shouldn’t recruit. Either you don’t want them on your team or you know that they just don’t have what it takes and they’ll end up quitting. You’ll get a one time commission from your sale but you won’t get any duplication. If you do this long enough, most (or maybe all) of your recruiting efforts will go towards replacing people who have quit rather than actually growing your team.
I did that. I was growing frustrated with all of the work I was putting in. I had advanced ranks in my company and I was making a good income but I felt like I had plateaued and I felt like no matter how hard I worked, I wasn’t able to progress because so many people were quitting. This continued for months and months until one day I realized that I no longer knew who I was anymore. I had turned into someone that bullied people into joining and I did not like it.
I no longer convince anyone to join my team. I qualify them instead.
One of the MLM Recruiting secrets is this:
If you have to convince them to join, you’ll have to convince them to work.
I talk about this in more detail in The Curse of Convincing.
The truth is good enough
When you are building your team and MLM recruiting, remember that the truth is good enough.
You don’t have to use hype.
You don’t have to tell them it’s easy.
Telling someone that building a business is easy will push away the workers and the leaders and attract the small minded and the quitters.
If you want to learn the language of attracting leaders, then get the free audio download of “Network Marketing Questions That Work.” You’ll be able to steer the conversation and get the right prospects to chase you and WANT to know more details about your business.
If you want to attract the leaders then stop the hype. Attract them with results.
If you want to make it appealing to your prospect, get customers.
If you product is so good then it should be easy to get them.
When you have customers it is so much easier to recruit.
Imagine what it looks like to a leader when they see that you have a bunch of customers and making some money. They don’t get care about hype, they care about results.
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