Network Marketing Success Tip: The Burnt Market Approach

burnt marketMany network marketers are reluctant about talking to their warm market.

They think that their warm market is burnt out especially if this isn’t their first time showing them an Network Marketing Opportunity.

As a result, getting their warm market to even look is like pulling teeth.

Their warm market is immune to the “money message”. The message that has anything to do with money.  If your warm market is anything like that, then you must stop talking to them about the money:
“This is ground floor.”
“This is the one.”
“We have the best compensation plan.”

No matter what you say, they won’t believe you.
This doesn’t mean that you shouldn’t talk to your warm market at all.

You should talk to your warm market.  If you don’t, you are missing out.

If have a burnt out warm market then use this script that I learned from an online training.
“Bob, I know that you have absolutely no interest in this sort of business but I’ve started a (anti-aging, weight loss, coffee etc)  business.  I think that the product would benefit you.  Are you open to have peek?”

It’s a simple, yes or no question.  If they say “no”, then cool.  Don’t try to convince them.
“It’s scientifically proven!”
“It’s a breakthrough product!”

Don’t use any of that hype if they say no.

If they say yes, then invite them to have a look whether it’s a webinar, home meeting, online video or hotel meeting.

At this point, some people say:
“I don’t want customers, I want distributors”

I want you to realize this.  Your job is to get eyeballs on the presentation.  The more eyeballs you get on the presentation, the more customers you’ll have and the more distributors you’ll recruit.
It doesn’t matter if they are wearing a “customer” hat on or a “distributor” hat on when they have a peek.  That will not change how or if they join.

If you talk to your burnt out market using this script, you’ll get more eyeballs on the presentation that your “old” ways.  You’ll  also get a certain amount of customers and a certain amount of distributors.

Whether your prospect becomes a customer, becomes a distributor or even joins has do with the product/service and the openness of your prospect.  If and how they join (or if they even look) has nothing to do with you.

What if you talk to your burnt market using this script and you get 8customers. Let’s say that you get $30 per customer.  You made $240.  In my experience about half of them will stay customers if you follow up properly.  That’s $120 per month passive income with a group of burnt market that you thought wouldn’t join anything.(Psst.. that’s more passive income than 90% of network marketers)  This doesn’t even include how many of them might join as distributors.

Imagine how much confidence you’ll have after getting results like that. 

The most important thing is that you actually approach them (because deep down, you know you should).

When you don’t do things that you know you should be doing, it affects your business and your personal life.  So just talk to your warm market.

Create a great day!

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P. S.
People often tell me that they have no one to talk to, that they don’t have leads to invite and present to.  It’s a big problem to have but it’s also easy to solve.  If you want to know how to get an endless supply of leads for free or very little cost then go and solve that problem.

What’s the 90 in 90?

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